Persuasive Professional Archives ⋆ Page 28 Of 28 ⋆ Keynote Speaker, Author, Consultant, & Mentalist

5 pillars of 21st century thriving

Solopreneur. Creativeprenuer. One person business model.

Everybody has a different name for it, so that means I have to, right?

Here’s my shot:

👉 “Life mastery business: get paid for being who you are.”

Not bad, right?

But how do you actually make it work?

There are five core elements that I’ll be talking about more over the near future, so this is a quick introduction.

1) Presentation Skills

In a video-first world the person who can appear natural on camera (a very unnatural dynamic) can connect with people at a scale that’s hard to imagine. The power of ‘stage presence’ paired up with the leverage of the internet means it’s never been easier to find your tribe.

2) Prolific Creator

Whether it’s videos or articles; they make a lot of stuff. Matthew 7:20: “Wherefore by their fruits ye shall know them.” You know what it says about people who don’t create anything? Nothing. Which is exactly what people will know about anyone who keeps their ideas in their head.

3) Selling

The easiest way to sell is to actually help people. Whether it’s a service, a book, a guide, a course, music, visual art, or anything else that you can trade for dollars, the people who are the most successful have no problem selling.

4) Sterling Reputation

The thing that’s more valuable than everything else combined? Your reputation. In a world where rumors travel at the speed of light across a global network, one misstep can cost you everything. The best strategy is to live on the straight and narrow so that the mere idea of a rumor would be ridiculous. Guard your name with your life.

5) Network

And the quality of the people you know & the quality of the people who know you (and what you can do) are an extension of that name. It’s true: your network is your net worth. I have worked on messaging projects recently because people in my Martian community knew I could help a multi-billion dollar company communicate their value to their clients more effectively. (Clients like Amazon, SpaceX, NASA, etc) Not only was it great money, it was a whole lot of fun, too! And it was all because awesome people think I’m alright enough to hang out with.

There you have it. Which one is the easiest for you? Which one are you the most frustrated with? I’d love to know!

Best thought,
~Jonathan

February 22, 2023

For The Artists

Want to sell more art?

Be more interesting!

This is the advice I’ve given dozens of artists over the years who ask me how they can sell more of their artwork.

Why?

Imagine you’re at a street fair and you see some art that you kind of like. You catch the eye of the artist and you both nod as you keep walking.

You see something else you could imagine hanging in your home, but you’re not drop-dead sold on it. But this artist says hi and starts a conversation.

Turns out this guy spent two weeks narrowing escaping death and avoiding a variety of scams & cons in a desperate attempt to escape Cuba.

Now he is free to express his vision & freedom of imagination.

You wind up talking for 20 minutes.

And you buy something from him, right?

Right!

When you’re buying the artwork here’s what you’re really doing:

You’re buying the right to tell the story of the artist.

“Oh, that painting? Let me tell you about that painting!”

But you’re not telling your friend about the painting. You’re telling your friend about the story you heard about the artist.

That’s why storytelling is so important in life & business!

Tell your story to sell your self!

Best thoughts,
~Jonathan

February 20, 2023

People are buying your story


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Want to sell more art?

Be more interesting!

This is the advice I’ve given dozens of artists over the years who ask me how they can sell more of their artwork.

Why?

Imagine you’re at a street fair and you see some art that you kind of like. You catch the eye of the artist and you both nod as you keep walking.

You see something else you could imagine hanging in your home, but you’re not drop-dead sold on it. But this artist says hi and starts a conversation.

Turns out this guy spent two weeks narrowing escaping death and avoiding a variety of scams & cons in a desperate attempt to escape Cuba.

Now he is free to express his vision & freedom of imagination.

You wind up talking for 20 minutes.

And you buy something from him, right?

Right!

When you’re buying the artwork here’s what you’re really doing:

You’re buying the right to tell the story of the artist.

“Oh, that painting? Let me tell you about that painting!”

But you’re not telling your friend about the painting. You’re telling your friend about the story you heard about the artist.

That’s why storytelling is so important in life & business!

Tell your story to sell your self!

February 20, 2023

More mind bending media

An email by any other name…

I’ve called it the “Secret Email Society.” The “Life Mastery Business Update.” The “Jonny Zavant Fan Club.”

But nothing felt right.

Until now.

Welcome to “Brain Candy.”

My intent is to share interesting ideas, tips, tricks, stories from the road, etc that are all focused around applied psychology & helping people leverage the power of technology.

And if you’re wondering where in the world I got that illustration: MidJourney.

It’s a text-to-image AI service that I wrote about back in January. It’s fantastic and I can’t live without it now.

There’s a second “Brain Candy” image in the running & I’ll use it soon. Then you can tell me which one you like more!

Hope you have a good weekend, and I’ll catch you later.

February 18, 2023

The Nurse From Transylvania County

Sounds like a black and white horror movie, right?

Unfortunately, it was real life.
I set up a life insurance policy, and part of the process was getting checked out by a nurse.
Turns out that they make house calls instead of making you go to an office somewhere.
Wayyyyyy better.
She shows up right on time and she turns out to be hoot.
Called herself a vampire (BECAUSE SHE’S ABOUT TO TAKE MY BLOOD GET IT?!) and she genuinely came from Transylvania country before stopping by the house.
After taking my blood pressure (120/60) and heart rate (54) she asks:
Do you have a history of light-headedness or dizziness when drawing blood?
Turns out I do.
I passed out getting a TB test for college.
My belief is that my inside stuff should stay on the inside. Weird, right?
We both sit down cross legged on the floor and do The Evil Thingf™ by the couch.
While I’m concentrating on flexing my legs to push blood up-stairs, she distracts me with questions about life & philosophy & work.
I explain what I do and she says:
You should write a book!
I answered:
I DID!
I crawl behind the couch to the big ol’ box of books I have for my show and grabbed one for her.
Then I performed The Mind Reading Miracle™ that the book teaches you how to do.
Her eyes go wide.
I tell her that the instructions on how to do that for her friends are hidden somehwere inside.
She insists that I autograph it for her.
I write “To my favorite vampire. . .”
—
If you haven’t picked up a copy, you can get one here:

And if you’ve bought one but didn’t find the secret?
You can’t skip chapters this time. X^D

February 17, 2023

Heyoooooo

You made it!

Thank you so much for your vote of confidence, and for inviting me into your (already busy) inbox. That means the world to me.

In order for us to both have a great time together, would you add this email (hello @ jonathan pritchard . me) as a contact? That way we’ll actually get to send messages back and forth (instead of our budding relationship dying in the spam folder).

When you do that, you’ll hear from me about once a week. Sometimes it might be less often (like if I’m slammed with travel to boring places). Sometimes it might be more frequently (like if I’m slammed with travel to awesome places). But, on average, I’ll ping you once every week or so.

Now that we have that out of the way, I want to fill you in on this guy Jonathan Pritchard. I want to introduce you to the man, the myth, the legend!

I got my start doing magic tricks as a kid that I learned from a magic set at first, then from every single book I could find at the library and second hand book stores. That’s how I learned the importance of saying & doing the right thing, at the right time, in the right way.

My first paid gig was at age 13 where I did tricks at a company’s summer employee picnic. I’ve been supremely unemployable ever since.

I went to college & got a degree in painting portraits (so I had something to fall back on). During those years I met my mentor James Randi who had a million dollar challenge to anyone who claims to have a paranormal ability. I handled applications for the challenge, and even designed some testing protocol. Also, I helped Randi run a science conference 13 years in a row in Vegas.

I’ve also been the tour manager for Brian Brushwood, and I helped get his wildly successful “Scam School” project off the ground. Working with him taught me everything I needed to know about making a living as a professional mind reader. That’s when I started touring the world as a mentalist & reading minds. (That’s why I own iCanReadMinds.com)

Also somewhere in the years I’ve been out for America’s Got Talent where I got 3 out of 4 yes votes. Thank you Howard Stern, Heidi Klum, & Mel B. Howie Mandel can shove it.

I’ve also been out for Penn & Teller Fool Us but my segment never made it to air. `¯\_(ツ)_/¯` Thanks for bringing up that painful memory.

Did all this performing stuff for a long time (and I still do!) before I eventually realized that the applied psychology I’m using on stage would be super valuable to companies & anyone else interested in using psychology to make more money more quickly. That’s when I wrote my book “[think] Like A Mind Reader” which crams 20 years’ worth of business experience into a couple hundred pages.

Now I’ve started a couple businesses that serve a client list of the world’s best companies. (If you work somewhere that exhibits at trade shows, then I have great news for you.)

But it wasn’t always sunshine & rainbows. Also in the mix was an early marriage that I helped self destruct. Was practically homeless (which I explained as ‘on tour’ for a little too long). Got my car repossessed. Twice.

So I’ve been through quite a bit, and want to help as many people as I can 1) avoid my pitfalls and 2) make their most ambitious goals a reality like I have.

Don’t worry. Most of my emails aren’t this long. Just wanted to give you a good picture of who I am, how I got here, and what kind of stuff you can expect me to talk about.

And whatever you want to talk about is cool, too! Send me a reply. Ask me a question. I’m going to read every single one you send (until it crosses that ‘this person is probably going to skin me and wear it’ line).

Looking forward to hearing from you.

February 16, 2023

First returned contact

Here it is.

Jonathan Pritchard

founder: ZAVANT enterprises

iCanReadMinds.com

Asheville, NC | LinkedIn

ᐧ

February 16, 2023

Be The One To Step Up

I helped stopped a kidnapping last night.

And I don’t mean that as a joke. It’s a statement of fact.

There’s a dark side of psychology, and one of the darkest is the bystander effect.

That’s what lead a whole apartment complex to hear the murder of Kitty Genovese in 1964 without a single person coming to her aid.

That’s why, when I notice a disturbance, I tend to move towards it.

Chances are good that if I don’t act, then nobody else will.

That’s what happened last night.

The wife & I are winding down for the night when something barely catches my attention from outside.

I’ve learned not to ignore that.

I walk outside.

A teenager is picking up clothes from the middle of the street.

“What’s going on?” I ask him.

“Someone’s trying to –” a car careens around the corner towards us. We both move fast to get out of the way.

The back door’s open on the car.

People piled into the back seat.

Everyone’s screaming.

The car brakes hard.

People tumble out onto the pavement.

I stand in front of the car wondering if the driver’s going to punch the gas.

Most of the struggle moves away from the car. A child is screaming “I don’t want to go!” at the top of his lungs. Crying.

I decide not to get directly involved. Seen that go south way too fast way too many times.

Instead I’m present as a witness and add a sense of accountability. It’s harder to make bad choices when strangers are watching.

I stand 30 feet away, but still in the path of the car preventing it from leaving. Hopefully.

A neighbor comes out in his boxers. He asks me what’s going on.

“I think it’s a kidnapping. Not sure who’s taking who.” I tell him.

“I’ll be right back” he says.

Few moments later he’s wearing proper shorts.

“Let’s go.”

We get close. Help settle the argument.

Another neighbor shows up a few minutes later. He worked with German Sheppards in Afganistan. He’s a calming presence.

Eventually the cops show up.

The story comes out.

Biological mother & enabling friend drove down from Michigan unannounced. She has no custody. She dropped her son off with the paternal grandparents last year with nothing to his name.

He’s just now getting adjusted to school, a regular home life, and he was terrified of getting in that car.

I stick around until everyone leaves.

Shake hands with the other neighbors who showed up to help.

It’s the most excitement the neighborhood has seen since it was built.

And it could have gone worse if everyone “minded their own business.”

Fortunately sometimes all you need is to be willing to show up to keep things on the best path they could be on.

And that’s just it. Life isn’t only about making sales and doing business.

It’s about relationships and showing up for people who need a witness.

Don’t be afraid to be the one who steps up.

That’s it for now.

February 15, 2023

Category: Persuasive Professional

Solopreneur. Creativeprenuer. One person business model.